White Paper Design

Carol Forden’s graphic designers ensure your white paper engages targeted audiences through clean, eye-catching and on-brand formatting. White papers provide in-depth information and thorough analyses of industry trends, but text alone bores readers.

A well-designed asset can draw readers in, hold their attention and support both the informational and commercial goals of your white paper.

Carol Forden White Paper Design

Graphic Design

Once the text of your white paper has been approved, it is handed over to Carol’s graphic design team for customized formatting. Designers incorporate their expertise, follow your instructions, if provided, and use your branding guidelines – colors, logos and fonts.

Carol Forden White Paper Design

Visual Elements

Carol’s design team add other visual elements, such as photographs, illustrations, charts, graphs and pull quotes, throughout the white paper to help break up text and highlight important points. This creates an asset that is easy to digest with straightforward, effective messaging.

 A formatted draft of your white paper will be submitted for approval. If necessary, designers implement any edits, suggestions or other feedback into the final product to ensure the asset meets your branding expectations and overall commercial objectives.
Carol Forden White Paper Design